Culture, Commerce, and Context
ECON 145
Fall 2026
| Section:
01
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In this course, students will learn the importance of "culture" in a commercial and economic context. More precisely, students will have the opportunity to examine the nexus between individual interactions and broader structure, market, and particularly business. Students will read business and organizational ethnographic works only to be reinforced with empirical research from the field of business economics. Moreover, given the study of business organizations is inherently multidisciplinary and interdisciplinary, we will leverage the principles and wisdom of anthropology (i.e., business anthropology, business archaeology, design anthropology). Principles of futurity, precarity, "studying up," and "financescapes" and "economicscapes" will be explored. Students will also learn the craft of business and organizational ethnography, which is critical to the fields of entrepreneurship, engineering, marketing, and design studies -- covering the entire research process which includes designing a project, ethical considerations, and fieldwork (e.g., participant observation and interviews). In the end, students will learn why it is fundamental for current and rising leaders to understand culture and the material impacts different cultural values and preferences have on the success or failure of business. |
| Credit: 1 |
Gen Ed Area Dept:
SBS ECON |
| Course Format: Lecture / Discussion | Grading Mode: Student Option |
| Level: UGRD |
Prerequisites: None |
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Fulfills a Requirement for: None |
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Past Enrollment Probability: Not Available |
| SECTION 01 |
| Instructor(s): Nguyen,Thanh Times: ....R.. 07:10PM-10:00PM; Location: TBA |
| Total Enrollment Limit: 20 | | SR major: 3 | JR major: 2 |   |   |
| Seats Available: 20 | GRAD: X | SR non-major: 5 | JR non-major: 5 | SO: 5 | FR: 0 |
| Drop/Add Enrollment Requests | | | | | |
| Total Submitted Requests: 0 | 1st Ranked: 0 | 2nd Ranked: 0 | 3rd Ranked: 0 | 4th Ranked: 0 | Unranked: 0 |
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